In the MSN Money article, "Foreclosures sting even best builders," journalist Todd Harrison writes, "Besieged by collapsing home prices and frightened banks scrounging for cash, even the real-estate industry's brightest stars [home builders] are finding there's no place to hide."
In plain language, it's not just homeowners who are being hit hard by the foreclosure crisis - home builders are suffering too. Many of them are going out of business, leaving communities with unfinished homes, empty lots - and lots of opportunity for foreclosure cleaning companies. Following is how.
When a builder goes under and properties are left unfinished, savvy investors are the most likely buyers. And, before and after they finish a renovation, they hire foreclosure cleanup companies to do the commercial cleaning needed, eg, lawn maintenance, hauling away trash and debris, boarding up broken windows and doors, etc.
According to the aforementioned article, "It's estimated that over 20% of the nation's homebuilders have closed their doors . . ." This means lots of unfinished homes to secure, clean out haul away trash, etc.
How to Find Home Builders to Pitch Your Foreclosure Cleaning Services To
Following are two ways to find out who the major homebuilders in your area are.
The Grassroots Method: When a community is being constructed, usually the builder has a big sign in front, eg, "An XYZ Community," (with XYZ being the name of the construction company).
Simply by driving around, you can write down the name of the companies that appear on the signs in a newly constructed community and look them up on the internet to pitch your foreclosure cleaning services. While this can be time-consuming, it's an excellent way to get to know the "players" in the home building game in your community.
The NAHB: The NAHB is the trade association for homebuilders. NAHB is an acronym for the National Association of Home Builders. On their website, you can find out everything you need to know about builders in every state in the union.
The site also has information about trade shows, other meets and events, press releases pertinent to the industry and a whole lot more. It's an excellent site to bookmark if you're interested in building your foreclosure cleaning business and want builders as part of your client base.
Why Builders Make Great Clients for Foreclosure Cleaning Companies
Lots of Business: There's an old saying that goes, "the shortest distance between two points is a straight line." For foreclosure cleaning business owners, this means making a straight beeline to builders. After all, they build homes and use companies to do commercial cleaning.
Industry Contacts: Builders have many contacts - like realtors, they know other contacts you can get business from.
Patience is the Name of the Game When Targeting Homebuilders
Getting close to builders is tougher than making contacts with realtors. After all, there are fewer of them, and many already have their contacts in place. BUT, if you can patient and consistently network and market to this niche, eventually you will get business from them.
And, what a payoff it can be! While landing the "big fish" may take some effort, for foreclosure cleaning company owners, builders are truly the "catch of the day" worth the effort it takes to reel in.
To learn everything you need on how to start a
foreclosure cleanup business, log on to Start-a-Foreclosure-Cleanup-Business.com for 200 pages of first-hand information from the owner of a leading foreclosure cleanup company in Atlanta, GA.
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